The Real Story Behind 18+ Years of Digital Mastery

From an SEO Trainee in 2009 to Director of two companies today — every role, every company, every lesson that shaped one of India's most experienced digital marketers.

LinkedIn Verified Journey
9 Companies · 18+ Years
Symbiosis Institute of Management
CA

Chirag Arora

Digital Marketing Expert · Consultant · Trainer · Speaker

West Delhi, Delhi, India 500+ Connections Director · PulsePromote & ClipsTrust Symbiosis Institute of Management Studies
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18+ Years of ROI-Driven Digital Marketing

I'm a Digital Marketing Expert, Consultant & Trainer specialising in ROI-driven strategies, Performance Marketing, SEO, SEM, Analytics, and brand amplification. With a career spanning over 18 years across MNCs, agencies, and my own companies, I've worked on 500+ projects across India and globally.

My journey started as an SEO Trainee in 2009 and progressed through some of India's most respected tech and marketing organisations — Stellar Information Technology, SysTools Software, SEOCLICK Solutions, and NetForChoice — before I took the Director role at PulsePromote and ClipsTrust.

Along the way, I've built and led multi-disciplinary teams spanning SEO, PPC, SMO, web design, video, lead generation, affiliate marketing, content, and reseller channels — always with a single focus: results that move the needle.

ROI-driven digital strategy across all major channels
Managed multi-brand websites across MNC environments
Led teams across SEO, PPC, SMO, content & video
500+ projects delivered across India and internationally
Digital marketing trainer for 10+ years — 25,000+ students
Director at PulsePromote & ClipsTrust — built from the ground up
CA

Chirag Arora

Digital Marketing Expert · Speaker · Trainer

Director — ClipsTrust & PulsePromote

West Delhi, Delhi, India

"Leading the charge at PulsePromote as Director, my expertise in digital marketing has been built over 18+ years of data-driven strategy, team leadership, and delivering measurable ROI for 500+ brands."
Current Roles
📣 Director · PulsePromoteSep 2024 – Present
📸 Director · ClipsTrustActive
🎓 Digital Marketing Trainer10+ Years
🎤 Speaker & ConsultantAvailable
0+Years Experience
0+Projects Delivered
0Companies Worked At
0+Students Trained

Professional Experience — 2009 to Present

Every role that built 18+ years of digital marketing expertise — from first SEO trainee steps to directing two companies.

📣
Director
PulsePromote
Sep 2024 – Present

Leading the charge at PulsePromote as Director — overseeing digital strategy, performance marketing, brand growth, and team leadership. Driving ROI-driven campaigns for clients across D2C, Real Estate, Ed-Tech, Healthcare, and B2B sectors. Building PulsePromote as one of India's most results-focused performance marketing agencies.

Digital StrategyPerformance MarketingTeam LeadershipBrand GrowthBusiness Development
📸
Director
ClipsTrust
Active · Present

Co-founder and Director at ClipsTrust — a creative content and video marketing agency helping brands tell powerful stories through video production, short-form content strategy, YouTube channel growth, and viral social media campaigns. ClipsTrust has delivered content for 200+ brands with millions of combined views.

Video MarketingContent StrategyYouTube GrowthSocial MediaBrand Storytelling
🌐
Digital Marketing Consultant
NETFORCHOICE Solutions Pvt. Ltd.
Jan 2020 – Aug 2024 · 4 yrs 8 mos

Provided consultancy in ROI-driven digital strategies, digital sales and payments, and performance marketing. Thriving in the dynamic world of digital marketing at NetForChoice — helping transform the company's digital presence through data-driven decisions and channel optimisation.

Digital ConsultingROI StrategyDigital SalesPerformance MarketingAnalytics
💼
Digital Marketing Manager
SysTools Software Pvt. Ltd.
Jul 2016 – Aug 2024 · 8 yrs 2 mos

Led comprehensive digital marketing operations — managing multi-brand websites and directing a large team across SEO, PPC, SMO, Web Design, Video, Lead Generation, Affiliate, Resellers, and Content. Developed and executed digital strategies aligned with overall business goals, achieving consistent organic ranking improvements and ROI targets globally.

SEOPPC / Google AdsTeam ManagementMulti-brand SitesAnalyticsLead GenerationAffiliate Marketing
🎓
Parallel Role
Digital Marketing Trainer
SEOCLICK SOLUTIONS PRIVATE LIMITED
Oct 2013 – Aug 2024 · 10 yrs 11 mos

Over nearly 11 years, delivered hands-on digital marketing training to thousands of professionals, students, and business owners. Created structured modules covering SEO, SEM, Social Media, Content Marketing, Google Ads, and Analytics. Known for breaking down complex digital concepts into actionable frameworks — helping 25,000+ learners launch careers and businesses.

SEO TrainingGoogle Ads TrainingCurriculum DesignMentoringWorkshops
📊
Assistant Manager – Digital Marketing
SysTools Software Pvt. Ltd.
Oct 2013 – Jul 2016 · 2 yrs 10 mos

Promoted from within to take on an Assistant Manager role at SysTools. Began managing junior digital marketing team members, overseeing campaign execution across SEO, paid media, and content. Developed strong project management skills while handling multi-brand digital presence and consistently improving organic search rankings.

SEO ManagementPPC CampaignsTeam SupervisionOrganic Growth
Sr. Online Marketing Executive
Stellar Information Technology Pvt. Ltd.
Aug 2011 – Oct 2013 · 2 yrs 3 mos

Managed online marketing campaigns at one of India's leading data recovery and cybersecurity software companies. Improved search engine rankings, drove qualified traffic to key product pages, and gained deep experience in B2B and B2C digital marketing for software products at scale.

Online MarketingSEOSEMB2B MarketingSoftware Products
🔗
Sr. SEO Executive
webplanet.co.in
Feb 2011 – Aug 2011 · 7 mos

Stepped up to a Senior SEO Executive role, taking ownership of on-page and off-page optimisation strategies. Applied advanced link-building, keyword research, and technical SEO knowledge to deliver improved organic rankings for client websites.

On-page SEOOff-page SEOLink BuildingKeyword Research
🔍
SEO Analyst
Capstonebpo Pvt. Ltd.
Feb 2010 – Jan 2011 · 1 yr

Worked as an SEO Analyst conducting keyword research, competitive analysis, and implementing on-page and off-page optimisation strategies. Gained hands-on experience analysing website performance metrics and developing recommendations to improve organic search visibility.

SEO AnalysisKeyword ResearchCompetitor AnalysisReporting
🚀
SEO Trainee
BPT SOLUTIONS PVT. LTD.
Jan 2009 – Jan 2010 · 1 yr

The beginning of it all. Joined BPT Solutions as an SEO Trainee — learning the fundamentals of Search Engine Optimisation, web analytics, keyword strategy, and content optimisation. This first role sparked a deep passion for digital marketing that has driven a 18+ year career built entirely in this space.

SEO FundamentalsWeb AnalyticsContent OptimisationFirst Role 🎯

Academic Foundation

🎓

Symbiosis Institute of Management Studies

Management Studies · Symbiosis International University · Pune, Maharashtra

One of India's top-ranked management institutions

Built from Experience & Vision

After 18+ years working across India's best tech and marketing companies, two of my own — each solving a distinct gap in the market.

Director · Sep 2024 – Present

PulsePromote

A performance-first digital marketing agency delivering ROI-driven strategies across SEO, Google Ads, Meta Advertising, and full-funnel brand marketing. Built on 18+ years of managing campaigns for 500+ brands globally — PulsePromote is designed to make every rupee of ad spend count.

SEOGoogle AdsMeta AdsPerformance Marketing
Visit PulsePromote
Director · Active

ClipsTrust

A creative content and video marketing agency helping brands tell powerful, shareable stories. Specialising in video production, short-form content for Instagram & YouTube, viral social campaigns, and brand storytelling. 200+ brands served with millions of organic views.

Video ProductionShort-form ContentYouTube StrategyBrand Storytelling
Visit ClipsTrust

Expertise Built Over 18+ Years

SEO Strategy
Google Ads / SEM
Meta Advertising
Social Media (SMO)
Video Marketing
AI in Marketing
Content Marketing
Analytics & CRO
LinkedIn Marketing
Email Marketing
E-Commerce Growth
Paid Media Strategy
Link Building
Team Leadership
Affiliate Marketing
Training & Mentoring

What Colleagues & Clients Say

Real recommendations from LinkedIn — from the people who've worked with Chirag firsthand.

He is a versatile digital marketer with whom I worked closely. He has another vision that allows him to view any online page in a different manner. He is also a 360-degree digital marketer — starting from planning all the way to execution. Apart from being a working professional, he is a Digital Marketing Trainer also.

NK

LinkedIn Colleague

Digital Marketing Industry · India

I'm amazed by Mr. Chirag Arora's ability to goal achievement — a skill he uses to his benefit when making presentations to clients and colleagues. He is a highly focused, analytical person who can add value to any team. His energy to make things happen was contagious and helped us achieve great goals. One of the best analysts and managers I've had, for sure.

MG

LinkedIn Connection

Manager · Digital Marketing Sector
See All Recommendations on LinkedIn

18+ Years of Experience — At Your Service

Whether you need a strategy, a speaker, or a growth partner — let's talk.